People often underestimate the power of branding and marketing, especially when it comes to spirits. There is this joke that gets told in some distilleries, “Have you ever tasted marketing? Try vodka.” The joke comes from the fact that the US definition of vodka means that it should be a flavorless, odorless spirit. So, if…
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In the whiskey community, flavored whiskey has a bad reputation. And if you are only looking at it through the lens of a bourbon purist, you may feel it’s deserved. More than once I’ve heard someone say something along the lines of: “they say there is a whiskey shortage and yet they go use some…
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Since we last joined you Whisky Chicks & Dudes, Haley and I have had some fun tackling what I like to refer to as the 72 hours of Straight Peerless. Let’s begin with an update: Kentucky Peerless Distilling Co. has finally entered into the market of selling what we’re all here for: whiskey! Day 1:…
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Woodford Bourbon Punch 2 oz. Lemonade 2 oz. Pomegranate Juice 2 oz. Woodford Reserve Bourbon Stir 10-15 seconds Garnish with Lemon Wheel
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